Module 10 Archives

When it comes to being a metaliterate prosumer and a good digital citizen, I feel I have learned how to be responsible, respectful, and accountable in my methods of delivery and engagement on a social media level. I have learned how to do this using a variety of tools such as Facebook, Instagram, Blogging via WordPress, and so on.

I was already using WordPress to build and maintain the website for Hermann Brothers Logging & Construction. However, during this class, I have increased my knowledge and skill with the platform tenfold. I built my own personal blog with WordPress and incorporated some widgets into it as well as linked social media accounts. Now, I can write about something and share my feelings with my audience there as well as my audience on twitter. I can do this with the click of a button!

https://www.linkedin.com/company/hermann-brothers-logging-&-construction-inc./

I am proud to say that since beginning this class, I have enriched and strengthened my social media marketing strategy and have created ads for Facebook, Instagram, and more, and had unbelievable results from it. I am directly and effectively interacting and engaging with a community of commercial truck drivers who may potentially be interested in coming to work for Hermann Brothers thanks to the insight I have gained from this course.

What Has Changed For Me?

I can’t say that a whole lot has changed for me since I started this course. I feel like I had already put in a lot of the work in my social media effort before this class. However, I feel that my knowledge has been expanded and my skills have been refined. I have learned how to use new social media platforms that I had no idea how to use before. Learning how to use these new platforms will help me expand my social media presence and audience.

During this course, I have also learned how to engage my audience and connect with them on a more effective level. I have learned new tools and techniques when it comes to my social media endeavors. I have learned that there is a difference between marketing and advertising, and what that difference is. I learned the importance of creating meaningful content for my audience instead of always trying to sell them something.

I must say that I learned a lot from the required textbooks for this course. I still have lots of reading to do in them both, but I have already learned how to use a template when creating a social media marketing strategy and how to build a unique blogging site with the power of WordPress. I am very thankful for all that I have learned in this course from the instructors, the classmates, and the readings!